Priya Sarma Mathur

Unilever MENA, Russia & Turkey: Sustainability Director
Priya completed her Master’s in Business from India, after which she joined FCB Ulka, India’s 4th largest advertising agency as a Management Trainee, where she worked for two & half years.

She thereafter moved to Egypt where she worked with Equity Advertising, an affiliate of Grey Communications as an Account Manager and assisted in the re-launch of ‘Fayrouz’, a non-alcoholic beverage owned by Al-Ahram Beverages Company, via a campaign that broke
stereotypes of advertising during Ramadan. While at Equity she assisted in pitching for, and winning clients for the agency while also managing the strategic development and advertising of a host of local and international brands. In 2002 she joined Lowe Look, an affiliate of Lowe Worldwide, as the Regional Account Director - NAMET where she worked on the advertising of Unilever brands such as Rexona,
Axe and Signal.

Priya joined Unilever in February 2008 as the Corporate Communication Manager for North Africa Middle East, based in the company’s regional headquarters in Jebel Ali, Dubai. In 2009 she was given the additional responsibility for managing Unilever across Central Africa
covering the countries of Kenya, Nigeria, Ghana and Ivory Coast. In January 2012 she was assigned responsibility for managing Employee Engagement across North Africa Middle East, Turkey, Russia, Ukraine and Belarus. In 2019 she was appointed Sustainability Director
for Unilever MENA, Russia & Turkey.

Priya sits on the board of the Advertising Business Group (ABG), while also representing the Multinational Companies Business Group (MCBG) in the UAE FCSA Private Sector Advisory Council aimed at involving the private sector in helping UAE meet its United
Nation’s Sustainable Development Goals (SDGs).

Priya is an Accredited Business Communicator (ABC) having successfully completed a course from the International Association for Business Communicators (IABC) in 2010. She is based in Dubai, U.A.E.